PSA: Public Service Annoucement
Public Service Announcements cover public interest topics and are often disseminated through a media (whether it that media is print, digital, or televisual) with the object of a) raising awareness about an issue b) changing public attitudes about or behavior towards a public issue c) informing the public about available resources for those facing a particular issue…and the list could go on, but basically PSAs inform, persuade, and motivate their audience.
PSAs first appeared during World War II. Radio broadcasters and advertising agencies created a council that offered their skills and facilities to the war effort, creating messages such as, “Loose lips sink ships,” “Keep ’em Rolling” and a variety of exhortations to buy War Bonds.
Most PSAs concern health and safety issues for a particular demographic. For the purposes of this assignment, our demographic is UNC-Chapel Hill Community.
Fatsmack! for the Boston Public Health Commission
Safe Center PSA for the NY Alliance Against Sexual Assault
Nick Cannell, director of Community Health Productions, leads a team of talented Peekskill Youth to develop a public service announcement to combat the rise of teen pregnancy locally AND nationally. Starring Hashim Campbell & Camille Anthony. Written by Hashim Campbell, Camille Anthony, Jacobi Clark, Josh Musikar, Karena Somers, Larry Berkowitz, & Nick Cannell. Audio recording by Kwasi Yeboah. Shot, edited & directed by Nick Cannell. Original music “The Prize” by Kaitlyn Olson & Patrick Cannell. (c) 2010 Community Health Productions
From the darkest corners of my mind….
Actors: Georgina Yeboah and John Tran